Revolution of Fast Video Games
A new technology launched by a U.S. start-up might revolutionize the online video game and threaten the very strong market for games sold in stores.
"This is video gaming on demand, where we deliver the games as a service, not something on a disk or in hardware."
The announcement of video on demand is presented as an alternative to games on disc, and it relies on a new compression technology from Onlive.
The main principle is to do calculations in advance on the server and send them in compressed form to the remote player.
It will then be possible to run 3D games on netbooks which will be so turned into consoles.
Pay or free games?
Will these online games be charged? Not necessarily if they can be financed by advertising.
One can easily imagine the advertisement on the walls of buildings or signs in the game itself because the inlay technique of video image is already developed, as shown in the article on Zunavision.
Players can click on the ads in the game and view a page that also fits into the game.

More info
More details about Onlive.com on Venturebeat.com.